We are an active, grassroots movement that will engage people door-to-door, engage our leaders in public office and engage our children in an epic campaign to save the Monarch Butterfly.
Pennies for Monarchs is making change through a few specific actions, which set us apart from every other Monarch conservation organization on the planet.
1) We are engaging people where they are in a door-to-door campaign. Imagine a person running for office. We are conducting a campaign with the same urgency, meeting people at their own homes, and educating them about the Monarch. We’re also connecting them with milkweed seeds/plants, and information about what they can do in their own yard to be a part of the solution.
2) We are engaging with leaders in public office to move them to make commitments. We work with several other organizations on this point in a united, comprehensive way so that our leaders commit to concrete action in their own communities that will make a difference.
3) We engage our children in classrooms and at events across America. To build #TheMigration of support that will last, we must ensure our kids understand that they could be the last generation to see a Monarch Butterfly, or the first to save it forever. That impact is completely in their hands - and we’re ensuring they understand its importance.